Rocket Lawyer vs Incfile: Which is Better in 2023?

Why compare Rocket Lawyer vs Incfile?

Many entrepreneurs use business formation services to launch their business entity while launching a business.

Most small business owners would prefer to focus on running their company rather than dealing with legal issues.

However, with hourly prices for business lawyers starting at $100 (on the low end!) and rising from there, having a corporate legal firm handle all of these needs can quickly become prohibitively expensive.

Fortunately, there are online business formation services such as Incfile and Rocket Lawyer that can manage the establishment of your company, ongoing filings, and even the legal aspects of running a successful corporation, but these services can be so similar that it can be difficult to determine which one to employ.

In this article, we will compare two excellent business creation services: Rocket Lawyer vs Incfile.

Both are fantastic options, but there are some major differences that may help you decide which to use for your business. Let us investigate.

Do Rocket Lawyer and IncFile offer good value?

When it comes to popular and reliable LLC formation services, both Rocket Lawyer and IncFile are obvious choices, with both offering economical formation features without sacrificing service quality.

IncFile distinguishes out primarily for their extremely low prices, namely their cheapest LLC formation services package, which costs exactly $0 and includes a year of registered agent service with no upsells.

Meanwhile, Rocket Lawyer’s cheapest subscription costs $99,9, which is far higher than IncFile’s free base package. However, a good price isn’t the only thing you should be concerned with. Let’s take a closer look.

Features of IncFile vs Rocket Lawyer
Incfile is one of the most economical online incorporation services, it is incredibly reliable, and it includes a slew of useful features for small business owners when beginning a business.

Where they really shine is in their business formation service.

IncFile LLC has been assisting businesses in forming since 2004 and has assisted over 250,000 enterprises since its inception.

  • Company name verification
  • Entity types: LLC service(limited liability company), S-Corporation,
  • C-Corporation, Nonprofit, sole proprietorship
  • Free first year registered agent
  • Preparation and filing of articles or organization
  • Free business tax consult and lifetime customer support
  • Next business day processing
  • Lifetime company alerts
  • Online order status and tracking
  • Registered Agent
  • Annual Report
  • Foreign Qualification
  • Certificate of Good Standing
  • Change of Registered Agent
  • Amendment
  • Dissolution
  • EIN (employer identification number)/TAX ID Number
  • Business License Search
  • File Business Taxes
  • Fictitious Business Name
  • File S Corp Tax Election

Rocket Lawyer

Rocket Lawyer has been in business since 2008 and has become one of the fastest-growing legal services startups.

They offer a wide range of legal services, including business formation, legal document and contract preparation, estate planning, real estate planning, and more.

  • Business formation: LLC, Corporation, S-Corporation, Nonprofit, sole proprietorship, and general partnership.
  • Articles of Organization
  • Online legal service
  • LLC Operating Agreement
  • Business registration
  • Registered Agent Service
  • EIN /Tax ID Number
  • Articles of Amendment
  • Articles of Dissolution
  • Trademark Registration
  • Fictitious Business Name/DBA
  • Non-disclosure agreement
  • Independent contractor agreement
  • Business contract
  • Human Resources 101
  • Create custom legal documents and contracts with their legal form library
  • Have documents and contracts reviewed
  • Estate planning, estate plan documents, and real estate planning
  • Legal advice and legal help
  • Online legal service

6 Things They Have In Common


When establishing a new business, the majority of the planning always revolves around the allocation of funds. In addition, rather than engaging a costly business attorney, using the services of Rocket Lawyer or IncFile may allow you to balance your startup capital while still receiving high-quality service.

Customer Support

Both firms provide excellent customer service, capable of resolving even the most difficult issues. This allows you to fully concentrate on managing your business activities rather than waste time looking up obscure facts. Furthermore, they provide assistance as part of your subscription, saving you money on paying a lawyer if an issue arises.


Rocket Lawyer and IncFile are both extremely experienced firms with great track records. According to their website, Rocket Lawyer has worked with over 20 million entrepreneurs, whereas IncFile has served over 250 000 customers. Both the size of their customer bases and the success of their formations testifies to the two organizations’ reliability and professionalism.

Additional Services

Apart from incorporating an LLC, these organizations offer a variety of other services because they are business service shops capable of assisting your company with processes such as:

  • Choosing a registered agent service in accordance with LLC formation regulations
  • Acquiring a federal tax ID number (EIN) required for tax filing
  • Creating annual reports
  • Completing your operating agreement and other formation documents

Excellent Feedback from Customers

When selecting a service provider, many business owners pay close attention to the company’s feedback history as reviewed by prior customers. If you prefer to read the reviews beforehand, both Rocket Lawyer and IncFile provide long feedback histories that outline the advantages and cons as well as providing average ratings.


As a novice, you may find a substantial portion of the paperwork needed in business incorporation to be somewhat puzzling. This is where services like as IncFile and Rocket Lawyer come in, both of which offer a wealth of free information on:

  • State legislation
  • Organizational frameworks
  • Taxation, licensing etc.

Rocket Lawyer vs Incfile: Side by Side Comparison

1. Pricing

Rocket Lawyer

Rather than allowing their clients to choose from a variety of LLC formation service and incorporation service packages with varying features, Rocket Lawyer only offers one formation service plan. It costs $99.99 and provides no extra features other than the fundamentals of formation.

If you’re interested in their legal services plan, which costs $39.99 per month, they provide free business formation service to new subscribers and discounted service to existing customers. They also offer registered agent services for a modest annual fee of $149.99.


If you’re looking for a mix of business formation and registered agent service, Incfile offers both for the low price of $0 per year (plus state fee). We are not aware of any competitive services that provide this combination at a lower pricing point.

After the free year of registered agent service included in your formation package, you can renew it for $119 per year, which is also a competitive fee. If you need them to provide your federal tax ID number (EIN) as well as some business paperwork, their $149 Gold package is a well-rounded collection of services.

Winner: Incfile

Incfile charges $0 for formation service and a year of registered agent service, but Rocket Lawyer charges $249.98 for the same combination of features. The fact that Incfile charges a cheaper fee for continued registered agent service is the frosting on the cake. Incfile has a major win in this category.

Company Stats & Track Record

Rocket Lawyer

In this category, Rocket Lawyer takes things to the next level. They were only created in 2008, but they have already served an incredible amount of clients, reaching over 20 million. While not all of these are commercial clients, it is clear that Rocket Lawyer has a great deal of expertise forming LLCs and companies.

They used to get a mixed bag of customer reviews, but in recent years they’ve gotten generally good feedback, indicating that they’ve addressed and resolved most of the difficulties their clients had with their services.


Incfile was founded in 2004 and has since completed over 250,000 business formations. Even more amazing than their extensive experience is their track record of providing high-quality client feedback. They have thousands of online reviews, practically all of which are immaculate five-star ratings. It is apparent that Incfile’s customers are quite satisfied with their experiences.

Winner: Rocket Lawyer

Incfile may still have a little advantage in terms of client feedback, but Rocket Lawyer has served many more consumers. Overall, we’ll award Rocket Lawyer the win in this category, although it’s a close race between these two fantastic companies.

Customer Support

Rocket Lawyer

Rocket Lawyer’s customer service representatives can be reached by phone, email, or their web-based chat application. They, like Incfile, always respond immediately to our inquiries, and their representatives are quite knowledgeable. We particularly like their extended support hours, which run from 9 a.m. to 9 p.m. ET every weekday.


With Incfile, you can contact customer service by phone or email. We’ve utilized both of these alternatives numerous times and have always found them to have quick response times and knowledgeable and helpful people. On weekdays, you can reach their customer care team from 10 a.m. to 7 p.m. ET.

No Winner

While Rocket Lawyer has a slight advantage in terms of availability hours, we don’t believe it’s significant enough to tip the scales in their favor. Both of these companies provide excellent customer service, and we would gladly recommend either of them in this regard.

Customer Satisfaction

Rocket Lawyer

Rocket Lawyer offers a large number of good client ratings, with over 3,000 separate pieces of feedback and an average rating of 4.6 out of 5. However, keep in mind that Rocket Lawyer offers a wide range of online legal services, with corporate entity formations constituting only a small portion of their offerings.

Nonetheless, the majority of the reviews for Rocket Lawyers’ business formation service were positive, establishing a respectable track record. Many customers have expressed astonishment at how simple the entire formation process is and how quickly their LLC was formed, with some forming their LLCs in just a day or two.

We also appreciated that Rocket Lawyer’s customer service team responded to many of the submitted reviews and frequently supplied extra information.


Incfile, unfortunately, did not perform well in this category. They have a Trustpilot rating of 2.8 out of 5, which puts them considerably behind the majority of the competitors. To make matters worse, 44% of their reviewers gave them one star, and the majority of them provided fairly harsh written reviews as well.

The low quality of Incfile’s customer assistance and concerns with unexplained delays are two of the most common complaints. Many of the reviewers describe having difficulty contacting a human agent when attempting to resolve concerns, with emails and phone calls going unanswered.

Furthermore, Incfile does not respond to any reviews, good or negative. Other competitors do far better in this regard.

Winner: Rocket Lawyer

This is a simple one to call – Rocket Lawyer has a much higher customer satisfaction rating, both in terms of the quantity and content of public reviews. Incfile did much worse with clients, owing to a clear lack of quality customer care and frequent problems with the filings themselves.

Ease of Use

Rocket Lawyer

Considering that they only provide one business formation package, it’s a breeze to choose your plan and get the ball rolling on your formation. Although navigating through all of their add-on choices can be a little difficult, we find that it only takes about 10 minutes to complete your order.

We like how Rocket Lawyer avoids third-party relationships and instead focuses on providing their own products and services to the best of their abilities.


Using Incfile services is always rather simple. You only need to select your formation package and provide them with some basic information about yourself and your business as you go through the purchase process, and they’ll take care of the rest.

Their order form is tailored to the state you’re in, and there are links throughout the application that explain what some of the other features entail. The only issue we have with them in this regard is that they feature a few third-party offers, which we never like.

No Winner

Both of these organizations provide simple-to-use services, and they both streamline and simplify the ordering procedure significantly. We believe this category is a toss-up because none of them goes crazy with third-party offers or upsells.

Formation Speed

Rocket Lawyer

Rocket Lawyer uses a similar method for estimating turnaround times, and they provide a useful reference guide to each state’s typical processing speed, both for standard and expedited service. We love their transparency, and their formation times are generally equivalent to those of most competitors.


Incfile guarantees that your articles of organization or incorporation will be prepared and filed within one business day of receiving your request. They rely their turnaround times, like most rivals in this industry, on how quickly each specific state processes new business forms.

Keeping this in mind, their formation service may take a few days or several weeks. If you need something done quickly, Incfile also provides expedited service.

No Winner

Both of these systems have formation speeds that are determined by each state’s processing capability, and they have fairly similar turnaround times in most states. They also both offer expedited service if necessary, and they are roughly comparable in this category.

Incfile vs Rocket Lawyer: Pros and Cons



  • Affordable
  • Simple to Use
  • The Silver plan just requires you to pay the state fee to incorporate an LLC
  • Customer service is available via phone and email for the rest of your life.
  • Availability analysis of a company name for free
  • Free registered agent service for one full year
  • You can check the status of your order and llc formation or business formation online
  • Free 1-hour tax consultation with a business tax specialist
  • 15 years of experience
  • Over 15,000 customer reviews online, the majority of them are positive.


  • On their free plan, they charge $70 for an Employer Identification Number (EIN)
  • Incfile Customer Service has been difficult to read at times, and they have restricted phone customer support hours (9 a.m. – 6 p.m. CST) – users have reported having better luck using email support
  • Several package upgrades and add-ons are available during the registration process
  • They can be aggressive up-sellers, which could result in a larger over-price

Rocket Lawyer


  • Online legal counsel
  • An easy-to-use form builder for creating custom legal documents and contracts.
  • Document Defense feature that protects contracts. If the other party fails to comply with the contracts or disputes their legality, or if a legal issue arises, a Rocket Lawyer’s attorney will represent you
  • Excellent customer service and feedback
  • 7-day free trial
  • Registered Agent Service (not free)


  • Membership is expensive if you are not planning to use the services on a regular basis
  • If you are a small business owner who anticipates having legal needs, legal guidance and help, or the occasional legal query, engaging a Rocket Lawyer attorney will be less expensive than employing a Law Firm.
  • If you only need an LLC formation service, Incfile will be a less expensive option.

When to choose IncFile?

We recommend IncFile if you desire affordable cost, outstanding features, and won’t require extensive ongoing legal help.

They are the overall best value option for a general business formation or LLC formation and are most likely the option that most entrepreneurs and small business owners will choose.

When to choose Rocket Lawyer?

Rocket Lawyer’s monthly subscription will save you money on attorney bills if you desire the LLC formation service and know you’ll require continuous legal service, paperwork, and advice.

Either choice will assist you with your company formation and business registration, allowing you to launch your small business with confidence!


Which Website for LLC Formation Is Faster?

The turnaround times for Rocket Lawyer and IncFile are practically comparable because they are calculated using the same criteria.

Both of these companies base their processing estimates on how quickly each specific state processes LLC formation, so while one may be a day or two faster in a few isolated areas, they are extremely close competitors in the majority of states.

Conclusion: Is IncFile Better Than Rocket Lawyer?

Overall, Incfile is better suited for those who are just starting a small business and do not require continuous legal services. You get a free registered agent for a year as well as a fantastic real-time order tracking system.

Rocket Lawyer has the advantage of experience and offers far more than just LLC formation. The New Business Bundle is the best value for entrepreneurs looking for high-quality legal services for the life of their business.

It is entirely up to you whether you want to form an LLC with Incfile or begin your business with the added legal experience of Rocket Lawyer.

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